Facebook is one of those platforms that has a little bit of everything and a little bit of everyone. For a B2C business, Facebook is a great way to get a diverse audience to see your content. But, how do you make your Facebook business page worth looking at? Here are 3 things you need to start doing on your Facebook IMMEDIATELY.
1. Complete your profile
Seems like an obvious thing to do, but we mean COMPLETE your profile. This means profile picture, cover photo, username, about, contact information, hours, website, links to your other social media profiles, and anything else you can customize. You need your most accurate information so that your audience knows who you are, how to contact you, and where they can find you.
2. Learn to write effective headlines
To get engagement on your content, you need to catch your viewers with an effective and eye-catching headline. Two examples of effective headlines are either posing a question or providing a checklist (like our title, see?). These types of headlines tend to get more clicks, likes, and shares.
3. Use images and videos
Plain text just isn’t enough nowadays! You don’t have much time to catch anyone’s eye, so you need to have something that makes your content different. A cool graphic, interesting image, or informative video will get your audience to stop and stay a while to check out what you’ve got to say.
Doing all this yourself can get overwhelming, and that’s why we’re here! Give us a call to ask our creative team more questions on how you can maximize your business Facebook page at 972-430-9220.