Our Blog

 

Client Highlight: Spec-LAB

As we enter the new year, we wanted to highlight the work we’ve been up to at the end of 2020. In October, we helped launch Spec-LAB, an online learning library for architects and builders. This course educates the architectural industry on all things specifications....

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SEO and Why You Should Care

Search Engine Optimization, or SEO, is the process of improving the quality and quantity of website traffic to a website or a web page from search engines. SEO targets unpaid traffic rather than direct traffic or paid traffic. Okay… why should you care? Well, organic...

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5 Social Media Tips Every Business Owner should know

Today, it is important for businesses to have a strong presence on social media channels as they provide a platform to not only grow your brand but also drive sales and revenue.However, managing your social media accounts may seem overwhelming. Well, it...

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How Businesses Can Identify a Ready Customer

How Businesses Can Identify a Ready Customer

When trying to sell to a customer, there are certain signals you should pay attention to. These signals may be non-verbal (body language), verbal or specific actions. Here are some tips on signals to look out for in different situations: Verbal signals These are some...

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How Small Businesses Can Boost Sales

How Small Businesses Can Boost Sales

One of the important goals of every business is to increase sales and ultimately increase profit. While a small business might not have the resources of a large corporation, growing businesses still utilize many of the same techniques to increase sales. No...

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21st Century Networking

21st Century Networking

Are you having trouble finding consistent results when attending Networking events? Do you feel that Networking is NOT working for you and your business? According Derek Coburn, author of the book “Networking is not working”, these troubles are common with...

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Become a Cold-Calling Pro

Become a Cold-Calling Pro

Distinguish Yourself For Success: Before you place that call, make sure you build a strong list of possible leads. Find out as much as you can about them. Also, make sure the people you target are the decision makers who have the authority to shake hands...

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Personal Branding…What’s the big idea?

Personal Branding…What’s the big idea?

Close your eyes for a moment, picture the following: A portly, joyous man wearing a red & white suit, a hat, with a long white beard. A baby with a rosy face, chubby body and white wings armed with a golden bow and arrows. I bet you just thought of...

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