Social Media

How to Create Engaging Instagram Reels

How to Create Engaging Instagram Reels

If you're looking to add some excitement and variety to your Instagram feed, consider creating an Instagram Reel. Instagram Reels are short, fun videos that you can create using Instagram's built-in editing tools. You can use Reels to show off your creative side,...

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Reels vs TikToks: 6 Things You Should Know

Reels vs TikToks: 6 Things You Should Know

Reels vs TikToks has become the ultimate question for social media marketers. Video is becoming the go-to content format for marketers due to its high engagement, inclusivity, and easy in-app editing features provided by popular social media platforms like TikTok and...

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How to do Keyword Research

If you’re reading this, you’ve probably heard over and over that keywords are really important for your business when marketing digitally. But how do you know which keywords you should be using? In comes how to do keyword research. Let’s find out how to do keyword...

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Promoting Authenticity on Social Media

Being authentic on social media helps you build stronger connections with your audience and makes it so much easier to create content because you can simply be yourself! There is no one else like you or your business and that’s your superpower. Here are 4 tips for...

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Unusual Holidays in January 2022

It can be difficult to integrate relevant, industry related content into your digital marketing strategy. You don’t want to be completely off-topic, but adding in fun, new ideas for social media or your blog is enjoyable for readers and yourself! What’s the easiest...

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What are Twitter Super Follows?

Whatever you’re tweeting about, Twitter is a place for conversations. Because the platform is full of creators, Twitter wanted to support them so that it continues to be a place for people to connect authentically. This year, they have introduced features to support...

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New Features on Instagram

Instagram has been on a roll with exciting new updates for their users! If you haven’t gotten access to these new features on Instagram yet, don’t worry, because they will be rolled out to everyone soon.   LINKS IN STORIES Instagram has now made links in Stories...

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Ideal Social Media Post Lengths

Crafting the perfect Tweet, optimizing your Instagram posts or brainstorming copy for Facebook ads may all seem like totally different tasks. But they all have one thing in common – they each have a platform-specific character limit. More importantly, you need to know...

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Social Media Platforms for Your Business

It feels like there are constantly new social media platforms popping up that you should sign up for. Should you join TikTok? Clubhouse? Is Twitter Spaces worth your time? It feels like we need to be on all platforms to make sure we’re present everywhere, but is the...

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Social Media Strategy for Small Businesses

For a small business, having a social media strategy is essential for increasing brand awareness, reaching your target audience, and driving sales. With a strong social media strategy, you’ll never run out of ideas on what to post — and you’ll soon have an engaged...

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